Elements of Money: Advanced Direct Marketing elements of moneyAdvanced Direct Marketing

Elements of Money offers true, database-driven direct marketing capabilities with access to more than 38 million youth consumers.

Direct marketing with ElementsDirectTM.

Our youth marketing team has developed response-driven direct marketing campaigns geared toward member acquisition, product penetration and parent co-marketing. Campaigns can be leveraged through direct mail letters, postcards, email, microsites or pURLs.






Youth and parent mailing lists.


Access the most comprehensive and largest youth database available—over 38 million qualified and active high school, college and young adult consumers, and their parents. We can help you identify targets within your community or specific branch location. Youth segments include:

  • College bound students
  • Teen market
  • High school students
  • Parents
  • Multicultural youth

  • In addition, our lists provide the richest selection of criteria for detailed targeting, and are available for email, postal and SMS.





    Out-of-home ad networks.


    Expand your reach and place your message where teens live, learn and play: schools, movie theatres and Boys & Girls clubs across the country. We can help place your Elements of Money™ campaign in high traffic, uncluttered environments, reaching the youth market on their turf and on their terms. It’s an affordable and effective way to make a big splash with young consumers in your community.